We Focus On Search Impact That Matters
Zavara is your SEO agency that focuses on what moves the needle for conversions. Our Purchase Activation framework pioneers a new methodology for search.
Our Story
Chris Long, Zavara CEO, has been on a 10-year long search journey. After graduating from the University of Pittsburgh, Chris soon realized his immense interest in search marketing. Realizing that this was the way people look for products, he started to absorb all the SEO knowledge he could.
Chris built an extremely successfully career in SEO and had worked with everyone from mid-market to Fortune 500 clients. He was advising clients on everything from full scale content strategies to complex technical implementations.
After founding Zavara, Chris brings his immense background to his own agency. Zavara’s Purchase Activation framework is built to get clients strong results through a combination of technical search & robust content.
Purchase Activation
Purchase Activation is one of the core principles of Zavara. Our Purchase Activation framework is our own internal methodology that helps make our clients’ search more successful.
The Purchase Activation works off of the following principles:
- Simplification: Simple sites perform better in search
- UX & Features: These create scalable ways to improve the user experience and functionality at scale
- Content Enhancement: Improving content sections of key areas of shopping pages.
- Structured Data & Feeds: These create scalable methods of improving contextual understanding.
Our Principles
Zavara strives to be the best marketing agency you’ve worked with. Our core principles guide our agency in order to give our partners the best experience possible.
- People-First Culture
- Highly Communicative
- Future Proof
- Client Experience
- Data-Driven Decisions
By utilizing these core principles, we know that we’ll create a strong internal culture that leads to both happy team members and amazing client partners.